Privacy Policy

Definitions

Site - means the public area of Metcalf's Estate Agents.
Service - means the restricted area of Metcalf's Estate Agents accessible via registration.
User - means a person who uses our Site or has registered to use our Service.
Personal Data - means any information that can personally identify an individual.

How We Use The Information Collected

We use the information that we collect in a variety of ways during the provision of our services and operation of our business, including the following:

Operations Communications
Cookies

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive. They help us to improve our Site and to deliver a better and more personalised Service. By using our Site or Service, you agree to the use of cookies. You can find more information about the cookies we use and the purposes for which we use them below:

Strictly Necessary cookies - These are cookies that are required for the operation of our Site. They include, for example, cookies that enable you to log into secure areas of our Site, use a shopping cart or make use of e-billing services.
Analytical / Performance cookies - They allow us to recognise and count the number of visitors and to see how visitors move around our Site when they are using it. These cookies enable us, Create, to monitor the performance of your site (page loading speeds, etc) to ensure that everything is functioning correctly. This also helps us to improve the way our Site works, for example, by ensuring that Users are finding what they are looking for easily.
Functionality cookies - These are used to recognise you when you return to our Site. This enables us to personalise our content for you. For example, greet you by name and remember your preferences within the application.

You can find out more information about cookies and how to disable them by visiting cookiesandyou.com.

Analytics

We use Google Analytics to measure traffic to our Site and understand how Users move around and use our Service. We use this information to enhance the Site and Service we provide to ensure that Users get the best experience possible. We also use Google Analytics to monitor aggregate information of your website which helps us monitor the performance of features we offer within our Service to ensure full functionality. The information gathered also enables us to improve these features in the future. All of the information we collect from Google Analytics is aggregate and will not be disclosed with any other third parties.

By agreeing to this Privacy Policy, you agree to the use of Google Analytics. Google may use the data collected to assess activity on our site. As Google is a separate entity to us, it has its own privacy policywhich we recommend you review. Further information specific to Google analytics and how they secure the data collected can be found here.

Data Retention

We will continue to retain any information collected from a User of our Service as long as the Users account is deemed active. When a Users account is deemed inactive, we will remove information as set out below:

We may still hold personal information of inactive accounts under the following conditions:

Changes To This Policy

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by email.